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  • The .travel Sponsored Rickshaw Run Is Underway
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  • The .travel Sponsored Rickshaw Run Is Underway

    Teams Share Updates From the Road on 2,000-Mile Charity Trek Through India

    London (January 8, 2007) - Living up to each adventure travelers' expectations, the first-ever .travel sponsored Rickshaw Run is providing more thrills than participants had imagined.

    In the name of charity, 34 teams set off from Cochin in Southern India on Dec. 28, 2006 to embark on a 2,000-mile journey, through some of India's wildest terrain, to the city of Darjeeling.

    On the road for more than a week now, the teams have tackled India's searing heat, vast jungle and heart-stopping winding mountain tracks - all in tiny three-wheeled auto rickshaws. The terrain has caused mayhem across the fleet. In addition to experiences with mechanical mishaps, reports of elephants blocking the road, traffic chaos, and stunning scenery have dominated the team's text messages posted on www.rickshawrun.travel. One team "blew their engine" and another sent in this calm and collected report, "Apart from fuel tank falling off, so far so good!"

    The bruised, dirty but determined teams continue to make their way to Darjeeling tackling the arduous journey without any support system of any kind.

    "Many of the teams have overcome the obstacles they encountered with the help of locals along the way who have opened their homes and hearts to the teams," said Ron Andruff, president of .travel, the new top-level Internet domain dedicated to the travel and tourism industry.

    Spread out all over India, the teams were not expected to finish for at least another week, but many are now more than halfway to Darjeeling with some teams already closing in on the city, to the disbelief of event organizers. The first handful of teams are expected to shatter all predictions about the first ever Rickshaw Run and arrive in Darjeeling any day now, with the majority of teams expected late next week.

    At the end of the Run, a special gala will be held for the arriving teams and the auto rickshaws will be donated to charity in conjunction with Darjeeling Earth Group, monitored by international charity Mercy Corps Scotland. Overall, the event hopes to raise up to $85,000 USD. for the charity.

    Follow the Rickshaw Run teams with text messages, photos and updates at www.rickshawrun.travel.

    For more information contact:
    Dan Wedgwood / Lamorna Trahair
    Rickshaw Run Press Office
    +44(0)7887 982377
    info@rickshawrun.travel

    Jeanette Chin
    YPB&R Public Relations
    (+001) 917-538-3266
    jeanete.chin@ypbr.com

    The Institute of Adventure Research - 'making the world less boring'
    The Institute of Adventure Research is an adventure events specialist committed to raising money for charity and creating opportunities that can't be found in a high street travel agent's window or in a tour guide's brochure. Participants enjoy the combination of camaraderie between teams and an extreme common goal while retaining complete control over their own journey.

    Teams are entirely responsible for their own welfare and the organiser provides no back up once teams are on the road. The flagship event is the Mongol Rally, the hugely popular budget banger rally that challenges teams to drive a quarter of the way round the world in a 1-litre car that most people wouldn't use for the shopping run. In July 2006 167 teams left London to take on the beast… The event website is currently being revamped but will be back online soon: www.mongolrally.com

    About Tralliance Corporation
    Tralliance Corporation is a wholly-owned subsidiary of theglobe.com (otcbb:tglo) that, as the .travel Registry, develops products and services to promote the efficiencies and convenience of e-commerce for travel and tourism companies on the Internet. Designed to serve the global travel and tourism community, the major aims of the .travel sponsored Top Level Domain (sTLD) are improved Internet identity, creation of advanced distribution channels, and the establishment of a strong trust factor between the industry and its customers. For more information visit www.tralliance.travel, or www.travel.travel